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Hugo Boss Partners With Imaginary Ones For NFT And Metaverse Project

by Repost Admin October 5, 2022, 2:42 pm 2k Views

Hugo Boss has recently partnered with Imaginary Ones, an esteemed Web3 firm, with its quest to jump into the NFT and Metaverse bandwagon.

Evidently, Hugo Boss is set to roll out its first-ever NFT collection dubbed the HUGO x Imaginary Ones, and this collaboration with Imaginary is set to give the world-class fashion brand a competitive edge.

It’s definitely a revamp or fresh take of Hugo Boss as it ventures into the Metaverse space with its NFT collection.

Hugo Boss-Imaginary Ones NFT Collection Out In November

According to Hugo Boss Senior Vice President of Global Marketing & Brand Communications, Miah Sullivan:

“The metaverse is an exciting new space for fashion brands, one that is rich with potential for the company. We are excited to partner with Imaginary Ones to deliver an NFT collection of beautiful 3